The Fundamentals of Typography

Author(s): Gavin Ambrose

Graphic Design

Introduces the fundamental principles of typographic theory and practice. This title covers a range of subjects, including the history of typography, typographic detailing and the use of creative typography across a range of media. It offers an essential guide to the subject of typography and its role within graphic design.


Product Information

Gavin Ambrose is a practising graphic designer. His current commercial practice includes clients from the arts sector, publishers and advertising agencies. Paul Harris is a freelance writer and editor. His work has appeared extensively in magazines and journals on both sides of the Atlantic.

General Fields

  • : 9782940411764
  • : AVA Publishing SA
  • : AVA Publishing SA
  • : October 2011
  • : books

Special Fields

  • : Gavin Ambrose
  • : Paperback