Author(s): Jurgen Blumlein

Photography

The way apparel has been worn and created by skateboarders has had a tremendous impact on popular culture at large. Skateboarding Is Not A Fashion documents all aspects of this aesthetic movement; from its roots in the 1950s as an offshoot of surfing culture, to the 1980s. Nearly every area of garment design was touched by skate wear's aesthetic - influencing the design and fashion of innumerable media from printed T-shirts to board shorts and denim to track suits along the way.